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Greek Academic Librarians Perceptions of the Impact of Google on Their Role as Information Providers
The increased popularity of Google search engine in the daily routine in one's workplace and in the academic information seeking process is undeniable. "Googling" challenges the traditional skills of librarians as information ...
Marketing applications in Greek academic library services
This paper aims to describe marketing methods, techniques and activities used in Greek academic libraries and their staff perceptions regarding the importance of marketing applications. In addition, it identifies factors ...